Why A Content Filter?

Why Does My Business Need To Filter Website Content?

Many owners and managers don’t think Website content filtering is important, they think that employee web surfing is a small issue, and content filtering is unnecessary, and even a bit harsh and strict. But if you knew there was a process problem in your company that was leaking and losing you thousands of dollars a year, you’d jump and fix it at once, wouldn’t you?

This is what the choice of not filtering Web content is doing to you and your company.

Schools caught on to this long ago. They like the NetSentron because of its combination of True intelligent content filter and traditional ‘Ban List’, which makes it very good at protecting students from inappropriate website content. School administrators use the NetSentron and its content filter because it stops people from seeing the wrong things on the Internet, and lets them see the right things.

Isn’t that what should be happening when your employees use the Internet?

You’ll probably be quite surprised at how much NOT filtering website content is costing you…

Recover Productive Worktime

Without an Internet content filter, you are letting your employees waste time surfing for things that have nothing to do with your business. How much?

• 30 – 40% of Internet use in the workplace is not related to business (IDC Research)
• Over 60% of all online purchases are made between 9AM and 5PM (Nielsens/NetRatings)
• 70% of all Internet porn traffic occurs during the 9-5 workday (SexTracker)
• 37% of workers say they surf the Web constantly while at work (Vault.com).

These are independent statistics, and they show that employees are spending a large amount of time looking at things on the Internet that they shouldn’t be.

Let’s say you have three employees, who earn an average of $20 per hour and work an 8-hour day Monday through Friday. Let’s assume that, with True website content filtering in place, you recover just 15 minutes of productive time a day from each employee. Just 15 minutes a day each. Much less than one percent of a 40-hour work week. Doesn’t sound like much, does it? However, you just made $300 in labour costs per month productive again–you just saved $300 per month from being wasted! That’s $3,600 in a year–compare that to the cost of the NetSentron, and this is only one area in which the NetSentron saves you money!

Online Gaming Actually UP at Workplace In Spite of Economic Downturn & Fears of Layoffs

You’d think that in the current economy employees would be more likely to be staying away from time-wasters like online gaming. But the truth, says Cornell University, Johnson Graduate School of Management’s Prof. Robert Bloomfield, is that despite fears of being laid off, online gaming is actually up at work:

“They are using collaboration tools like WebEx and Skype to save travel costs for their current job, or they are using social networking sites like LinkedIn or Facebook if they are building connections should they need a new job. Either way, the temptation of online gaming is only a click away.”

Avoid Legal Liability

It might be hard to believe but the above stats show it to be true: The most common form of employee misuse of the Internet is to surf porn.

Did you know a co-worker seeing this misuse and becoming offended can result in legal action against the company? You don’t have to be imaginative to consider the costs of such a lawsuit.

Improve Network Performance

Just like how the cable signal comes to our television sets, most of us don’t really understand how data flows to and from our computer networks. We make use of it, but we don’t truly know how it works. So when we see our computer applications slowing down, most of us get frustrated. Then we assume our IT infrastructure is old and outdated and must need replacing.

That’s an expensive proposition though, and quite possibly incorrect. Maybe all you need is a set of tools to manage bandwidth usage…at a fraction of what a major upgrade costs.

“Almost 40% of enterprise network bandwidth is being consumed by recreational or non-business applications Share“

~Blue Coat Systems Survey

Some employees download intensive content like music videos, streaming media and advertising banners that clog up network resources. So your network appears to be slow. With the NetSentron’s diagnostic tools, you can quickly and easily identify bandwidth tie-ups. You can see which computer is downloading the media, and then stop it by throttling the bandwidth just like you use the throttle on your car to speed up or slow down. You can set a limit to the volume of bandwidth an individual computer is allowed to download…and keep your network resources freed up for important work.

These are the most important reasons why businesses need True content filtering.




Want to know more about NetSentron’s True Content Filter/Porn Blocker features? Click here!

Click here to go to the main Content Filter info page.

For a FREE REPORT on How to Choose a Content Filter, click here.